Run the numbers on what it costs to be a modern agent and the picture is grim: a website here, a photographer there, a marketing subscription, a lead tool, a closing service — each bought alone, at retail, from a company that has no idea you're one of thousands of agents who need the exact same thing. It's fragmented, it's expensive, and nobody is negotiating on your behalf.
We think a network should do more than send you introductions. So we're building something we're genuinely excited about: a marketplace of partner perks — real discounts, on the tools agents actually use, at pricing you'd never get on your own.
The idea, in one line
Use the size of the network to negotiate member pricing with the best companies in each category — and then hand that deal straight to you. We never take a cut of it. The partner gives you a better price because you came through Homegrity; the discount is yours, not a kickback we pocket.
What we're lining up
We're building the roster category by category, starting with the things that move the needle on winning and marketing listings:
- Websites — a real, custom agent site built to convert, not a link-in-bio. From a single scrolling page up to full IDX search.
- Local SEO — the monthly work of actually ranking in your own town for the searches your buyers type.
- Photography & media — the creative behind a listing that shows well and sells faster: photo, video, floor plans, and collateral.
- Title, closing & transaction tools — the service side of a deal, from companies that build specifically for agents.
And that's the start, not the ceiling. New partners and new categories get added over time — the goal is a roster deep enough that most of your tool stack has a member price waiting.
The standard a partner has to clear
This only works if the perks are actually good, so we're picky. A partner earns a spot by being three things: proven (we've used the product, not just read the sales pitch), built for agents (not a generic tool we slapped a logo on), and a real discount (member pricing you couldn't get walking in the front door). If an offer is just an affiliate link dressed up as a benefit, it doesn't make the cut.
How you'll use it
Every offer lives in one place inside your dashboard, under Partner Perks. You'll see what each partner does, exactly what the deal is, and how to claim it — most run through us, so we make the introduction and get you set up. Base perks are free for every agent on the network. The strongest deals are reserved for Prime and Elite — and to be clear, that's a flat monthly plan, never a cut of what you close.
Why we're doing it this way
It comes back to the same principle the whole platform runs on: we make money when agents succeed, not by taxing the deal. Matching is unbiased — you rank on your record, not your ad spend. Perks are the same idea pointed at your costs instead of your leads. Cheaper, better tools mean more of your commission stays yours, and a stronger business is one that keeps taking our introductions.
Where it's headed
Right now we're signing the first wave of partners and building the categories above. Over the coming months you'll see the roster grow, the discounts deepen as the network does, and more of the everyday cost of running your business covered by a deal we negotiated for you. It's early — and it's one of the parts of Homegrity we're most excited to keep building.
Not on the network yet? Create your agent profile free → — it's how you unlock the perks as we roll them out, and it never costs you a cut of a closing.